Ever feel stuck on how to we deliver a corporate capabilities presentation that engages the customer and opens deep conversations? What about differentiating ourselves from the competition without coming across as self-centered?
These are tough challenges but not impossible (yes, really!) However,so many sales pitches focus on the vendor and follow the same pattern: our history, our capabilities, our vision, our values, our people - me, me, me. That just doesn’t work.
Listen in to this on-demand webinar for a look at how we can break the cycle with presentations that engage the customer and establish immediate relevance. Using actual case studies and examples, we looked at poor examples and then replaced them with successful approaches.
Dr Tom Sant is an internationally known expert in proposal writing, Tom Sant has been called "America's foremost practitioner of proposal writing" by the American Management Association. He has trained thousands of sales people, executives, and other professionals to write winning proposals, deliver effective presentations, and manage complex communication projects in a career that spans more than 25 years.