In many companies today, the proposal process is not as effective as it should be, or worse, broken completely. Not only does this lead to inferior sales proposals, but it can hurt a company’s reputation and result in lost deals.
The reason doesn't matter since the outcome is the same: These companies fall into “same old, same old” thinking and hope that whatever they produce is good enough to get them to the next stage of the sales cycle. And as the saying goes, “hope is not a strategy.”
We've decided to share the secrets to killer sales proposals in our latest eguide.
This guide examines many of the most common mistakes companies make with their proposals and will share a number of actionable best practices – each with supporting recommendations and tactics – that any company can implement to improve their proposal processes and results.