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6 Ways Playbooks Can Bridge the Sales Gap & Tie Back to Revenue
Marketers are investing more in content, but that doesn’t mean sales departments are using it. In fact, according to research, 65% of sales teams use less than half of the content their marketing department produces.
Download this new E-book to learn how progressive companies are addressing this disconnect by closing the loop and creating the right content assets for key points in the sales funnel.
Key questions covered in the E-book include: